The Oenophiliac

A Wine Writers View on the World of Wine. Formerly Magics Wine Guide and Reviews for Newbies

Halfwine.com launches, selling 37.5cl bottles


A specialist UK merchant specialising in half bottles of wine has announced the launch of its online shop, halfwine.com.

The site offers an exclusive, easy-to-choose range of quality wines that are not usually available in 37.5cl bottles on the high street.

Halfwine.com founder Kevin Dilton-Hill, has been buying half bottles for more than twenty years and has identified a gap in the market.

He says market research has found many consumers admitted to throwing away or cooking with good wine or even drinking the rest of the bottle a while later because they did not want it to go to waste.

The range comprises old and new world Chardonnay, Sauvignon Blanc, Cabernet Sauvignon, Merlot, Pinot Noir, Shiraz, champagne, sparkling and dessert wine.

There are also ‘guest’ wines from lesser known varietals such as Riesling, Gewürztraminer, Gamay and Sangiovese.

Dilton-Hill, says: “Wherever possible we buy from family owned, organic winemakers who make wines that are typical of the varietal from that part of the world.”

“Costwise, it is rare to find a quality bottle of wine under £10 but decent half bottles start around £6, which is less than the price of an average glass of wine in a wine bar or pub.

“You can afford quality half bottles every night and don’t have to feel that you need to finish a full bottle or save the leftovers.

halfwine.com

Story by Carol Emmas

Courtesy of Harpers Wine and Spirit Trades Review

 harpers.co.uk

Magics Epiblog

Take a look at Halfwines website.

The range of wines they have available is quite impressive.

Craggy Range, Katnook, Latour, Graham Beck plus more.

Definitely worth buying into. The tasting packs too may make it easier for certain independents to conduct tastings with.

Really good concept. 

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This entry was posted on October 4, 2011 by in News..

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