A Wine Writers View on the World of Wine. Formerly Magics Wine Guide and Reviews for Newbies
So another year passes and another LIWF rolls up. A bit of a different turn from me this year. Normally it’s a case of rocking up, grabbing a glass and hitting the stands. This year though I’m wearing a ‘journalistic’ hat. I will be writing a Magics take on the show for Harpers, once the dust has settled on this year’s event.
Today was about getting the lay of the land. Checking out what was new, and I found quite a few new exhibitors, not promoting wine either.
Technology, logistics and gifting was noticeable. There was even a massage area and bizarrely some wine trade lawyers were offering their services.
The technological part that impressed me was from a company called Wine Stein. The service they provide is a digital sommelier. They can provide bespoke programming for your business or you can simply download an app to your iPhone, iPad or android device. The service allows the user to type in their specific food requests and the program will pick a wine to match. Hailing from Holland they operate within their own borders but now have systems in place in the UK an US. For more info click on the link www.winestein.com
Something a bit more practical and a bit of fun was via Dress 2 Drink. These guys offer a series of unique gift wrapping and greeting card solutions for bottles. Their bottle jackets allow a more personal touch in gift wrapping. To view the full range take a peek at www.dressed2drink.co.uk
As for the wine, I concentrated more on seminars than actual tasting today. The one country of interest for me were the wines from Turkey. Recent reports show that the Turks are the up and coming country for wine production. Turkey boasts seven wine producing regions and, amazingly, has 1200 different indigenous grape varieties, not all for wine making uses. I tasted a few and they were pretty bloody good. I avoided the international varieties and stuck to the home grown wines. Tasting notes to follow in a few days.
My day culminated in a very good seminar, hosted by Tim Atkin MW. The Family of Twelve are, as the name states, twelve family owned vineyards from around New Zealand. The aim of this session was to attempt to define regional styles with 12 Pinot Noir’s, one from each winery. The conclusion was pretty undefined but the wines were superb. Again I will list the wines tasted in a few days, once the show is over.
Onwards and upwards as they say. Back to the show tomorrow for more fun and merriment.